The five Land of Fashion Villages are now part of Frecciarossa’s CartaFRECCIA programme. Earn 1 reward point for every €3 spent in our stores. A way to experience shopping as an exclusive journey set against the backdrop of our Villages. And what’s more, if you’re a Silver, Gold, Platinum or Platinum Infinite member, you can look forward to breakfast or aperitif vouchers. Your journey gets off to a stylish start.